Zhong Guo Zheng Quan Bao·2025-07-29 21:07Core Insights - The 2025 summer movie season is experiencing significant growth, with total box office exceeding 5.5 billion yuan and over 145 million admissions as of July 29 [1][2][3] - The film "Nanjing Photo Studio" is leading the box office, breaking multiple records and is projected to reach a total box office of 3.2 billion yuan [2][4] - The diverse supply of films, exceeding 100 titles, caters to various audience preferences, contributing to a sustained box office performance [3][4] Industry Performance - The summer box office has consistently surpassed 600 million yuan for four consecutive weeks, indicating a strong market momentum [3] - The first half of 2025 saw a total box office of 29.23 billion yuan, a year-on-year increase of 22.9%, marking the best performance since 2020 [7] - Domestic films accounted for 91.2% of the box office in the first half of the year, highlighting their role in market recovery [7] Company Involvement - The production companies behind "Nanjing Photo Studio," including Happiness Blue Sea and China Film, have seen stock price increases following the film's success [4] - "Nanjing Photo Studio" involved nine production companies, while "Longan's Lychee" had eleven, indicating a collaborative approach in film production [4] - The strong performance of animated films this summer, such as "Liao Zhai: Lan Ruo Si," reflects the growing potential of the domestic animation industry [5]