上半年中国自研游戏海外实际销售收入95亿美元

Group 1: Chinese Game Industry Performance - In the first half of 2025, China's self-developed games achieved actual sales revenue of $9.501 billion in overseas markets, representing a year-on-year growth of 11.07% [1] - Mini-games are becoming a core growth engine for overseas expansion, characterized by lightweight formats that meet fragmented demand, technological empowerment through AIGC, and social-driven traffic growth [1] - The strong performance of the cultural industry overseas injects confidence into the market, highlighting the effectiveness of the overseas strategies of related gaming companies [1] Group 2: Horizon Series Sales Growth - As of July 2025, the global cumulative sales of the Horizon series games reached 38 million copies, an increase of 5.3 million copies from 32.7 million reported in April 2023 [2] - The growth is primarily attributed to the PC port of "Horizon: Forbidden West," the release of the spin-off "LEGO Horizon Adventure," and the "Zero Dawn Remastered" [2] - The series has established itself as one of PlayStation's top IPs, showcasing strong IP vitality and market recognition of related gaming companies' IP management capabilities [2] Group 3: Collaboration in Web3 Strategy - Gaming operator Zhongyou announced that its wholly-owned subsidiary SuperNova has signed a memorandum of cooperation with one of the first issuers in Hong Kong's stablecoin sandbox for payment integration testing [3] - This move is part of Zhongyou's accelerated Web3 strategy, which includes launching a Web3 aggregation payment tool to support various payment methods, including stablecoins regulated by new Hong Kong laws [3] - The integration of stablecoin payment testing is expected to enhance user experience and broaden business boundaries, increasing market attention on blockchain-related sectors [3]