火爆，受青睐！“邮轮游”体验升级成暑期消费新热点

Core Insights - The summer vacation period is one of the peak times for the tourism market, with cruise tourism becoming a popular choice for many travelers in 2025 [1] - As of July 18, the Shanghai Wusongkou International Cruise Terminal has seen over 1 million inbound and outbound passengers [1] - The influx of travelers includes families, graduates, and senior citizens, with family-oriented travel being the dominant group [1] - From July 1, the Shanghai cruise port has experienced a surge in summer travel, with over 24 cruise ships operating in the first two weeks of the summer season [1] - Cruise experiences are continuously evolving, with many cruise companies introducing special summer itineraries featuring performances and animated films for children [1] - There is an increasing number of foreign tourists visiting China via cruises, with some considering it a unique experience during their visit [1]