Core Insights - Starbucks reported third-quarter revenue of $9.5 billion, with same-store sales declining by 2%, a drop greater than expected [1] - Net profit fell significantly to $558.3 million year-over-year, with adjusted earnings per share at $0.50, below analysts' expectations of $0.65 [1] - The company experienced a 2% increase in same-store sales in the Chinese market, marking the first growth in 18 months [1] Company Strategy - The CEO stated that the revitalization plan is "ahead of schedule" and new products will be launched in 2026 [1] - To boost business in the U.S. market, Starbucks is implementing store reforms, including reducing wait times, updating menus, and renovating locations [1] - The company has reduced store construction costs by 30% and plans to invest an additional $500 million in human resources for U.S. company-operated stores over the next year [1]
星巴克第三季度同店销售额下降2%,跌幅高于预期