多家基金关停APP

Group 1 - The trend of shutting down mobile apps among small and medium-sized public fund companies is increasing, with companies like Guoshou Anbao Fund and Qianhai Kaiyuan Fund announcing the termination of their app operations this year [2] - Many small and medium fund companies find that the low user activity on their apps does not justify the high operational costs, which can reach millions of yuan [2] - The China Securities Regulatory Commission has issued a plan to promote high-quality development in the public fund industry, aiming to reduce costs related to information technology systems [2] Group 2 - As of the end of Q4 2024, the top 100 public fund sales institutions hold significant assets, with banks at 4.22 trillion yuan, third-party platforms at 3.24 trillion yuan, and brokerages at 1.91 trillion yuan [3] - Many public fund companies are shifting towards online platforms like podcasts, which are seen as a cost-effective way to enhance investor engagement [3] - Over 20 public fund companies have launched podcast channels, with many starting in the second half of last year, including major firms like Yifangda Fund and Southern Fund [3]