小产品撬动大市场,聊城市轻工纺织产业链上发力特色鲜明
Qi Lu Wan Bao Wang·2025-07-30 10:47

Core Viewpoint - The article emphasizes the importance of industrial chains and brands in modern industrial development, highlighting the efforts of Liaocheng City to enhance its industrial system and promote "Shandong Good Brands" through a series of initiatives focused on the light industry and textile sector [1][4]. Group 1: Industrial Chain Development - Liaocheng's light industry and textile chain has a solid foundation and distinctive features, achieving significant market impact through small products [4]. - The paper and printing industry in Liaocheng is led by companies such as Galaxy Ruixue Paper and Jin Caizun Paper, covering various fields including lightweight printing paper and digital printing, showcasing strong industrial foundations and market influence [7]. - The textile and apparel industry has a complete system led by enterprises like Sanhe Group and Jinhao Group, meeting the growing domestic and international market demands, with Dongchangfu District producing 55 million cotton garments annually, generating 2 billion yuan in output value [7]. Group 2: Strategic Initiatives - The city encourages leading enterprises to enhance competitiveness through mergers and capital cooperation, transitioning from production-focused to diversified operations including design and brand development [8]. - Efforts are being made to increase market penetration and brand recognition, with support for participation in domestic and international exhibitions to elevate the influence of established brands like Sanhe and Jinhao [8]. - Talent acquisition and retention are prioritized, with initiatives to align educational programs with industry needs, ensuring a skilled workforce for high-quality industrial development [9]. Group 3: Policy Support and Financial Assistance - The city’s business bureau collaborates with financial institutions to offer 44 types of financial products tailored for the cotton garment industry, aiming to support enterprises facing temporary funding shortages [9]. - Continuous efforts will be made to improve the business environment by simplifying administrative processes and ensuring timely resolution of enterprise needs [9].