抖音升级团播管理规范，严治违规行为护生态

Core Points - Douyin has upgraded its management regulations for live streaming agencies to address issues in the group broadcasting industry [1] Group 1: Regulatory Changes - Douyin has implemented the "Douyin Live Group Broadcasting Content Management Regulations" and the "Douyin Live Group Broadcasting Agency Management Regulations" to enhance industry standards [1] - The regulations focus on three main issues: prohibiting vulgar content, combating external fraud, and addressing contract traps [1] Group 2: Specific Issues Addressed - Strict measures against vulgarity, including the prohibition of suggestive clothing and scenarios, with agencies being held accountable for encouraging violations [1] - Actions against fraudulent practices, such as misleading relationships to deceive consumers and malicious hype by agencies [1] - Regulation of unreasonable contract terms, allowing streamers to request platform intervention in cases of excessive streaming hours or high penalty fees [1] Group 3: Enforcement and Compliance - Violating accounts may face penalties such as reduced recommendations and revoked live streaming permissions, while problematic agencies could have their partnerships terminated [1] - As of the first half of 2025, 54 non-compliant agencies have been removed to maintain a healthy live streaming environment [1]