菏泽上半年消费增速领跑全省

Core Viewpoint - The government of Heze City is actively implementing measures to boost consumption, resulting in a significant increase in retail sales and economic growth [2][6]. Group 1: Consumption Growth - In the first half of the year, Heze's total retail sales of consumer goods reached 125.49 billion, with a year-on-year growth of 7.6%, ranking first in the province [2]. - Urban retail sales amounted to 102.89 billion, growing by 7.7%, while rural retail sales reached 22.6 billion, with a growth of 7.6%, indicating a balanced growth between urban and rural areas [3]. Group 2: Policy and Structural Support - The city has established a "1+N" policy framework to enhance consumption, implementing ten major actions to create a clear and responsible work mechanism [3]. - A special fund of 3 million was set up to support consumption activities, leading to a sales boost of 11.86 million from a lottery event [3]. Group 3: New Consumption Trends - The city is focusing on integrating commerce with culture, tourism, and sports, hosting over 400 events in the first half of the year, which stimulated related sectors like accommodation and dining [5]. - New types of consumption are on the rise, with a focus on e-commerce and unique local offerings, contributing significantly to overall consumption growth [5]. Group 4: Consumer Confidence and Market Potential - The consumption market in Heze shows strong resilience and potential, with retail sales growth rates leading the province and emerging trends in senior and domestic consumption [6]. - The collaborative efforts of policies, departmental coordination, and active market participation have laid a solid foundation for sustained consumption growth throughout the year [6].