上半年游客总花费突破5600亿元

Core Insights - The tourism sector in Guangxi is experiencing significant growth, with total visitor numbers increasing by 10.7% year-on-year and total spending rising by 12.4%, exceeding 560 billion yuan, highlighting the importance of cultural and tourism consumption as a key driver of economic growth [1] - A series of policies, including the "Guangxi Tourism Year" initiative and various promotional activities, have been implemented to stimulate consumer spending and enhance the integration of culture and tourism with other industries [1][2] - The night economy and inbound tourism are emerging as new growth highlights, with inbound overnight visitors reaching 904,400, a 75.1% increase, and total spending from these visitors amounting to $331 million, a 77.5% increase [2] Policy Initiatives - Guangxi has launched 12 policies to activate consumer potential, including a three-day ticketing system for scenic spots and cultural benefit cards, alongside 22 themed activities to promote tourism [1] - The "Vibrant Night Guangxi" carnival and the introduction of an official IP character have contributed to the rise in nighttime cultural and tourism consumption [2] Market Environment - The consumer environment is improving, with a 13.5% decrease in tourism complaints compared to the previous year, indicating effective measures against issues like "unreasonably low-priced tours" [2] - The promotion of intangible cultural heritage and smart services has further stimulated consumer spending, with significant participation in related events and the development of a smart tourism platform [2] Future Outlook - Guangxi plans to continue deepening the integration of culture and tourism, focusing on innovation in consumer experiences and service upgrades to position the tourism industry as a strong engine for high-quality economic development [3]