东营书写文旅融合“立体答卷”

Core Viewpoint - Dongying is actively integrating cultural and tourism development with ecological preservation, leveraging its unique geographical features and resources to enhance its tourism appeal and economic growth [2][4][5]. Group 1: Ecological and Tourism Resources - Dongying boasts the world's only "river-sea confluence" phenomenon, attracting numerous tourists and serving as a key highlight for its cultural tourism development [2][3]. - The city has a national-level nature reserve covering 1,530 square kilometers, representing the youngest and most extensive wetland ecosystem in China's warm temperate zone [2]. - Dongying is focusing on three world-class tourism resources: "river-sea confluence," "new wetlands," and "myriad birds gathering," to create a distinctive "cultural tourism + ecology" model [2][4]. Group 2: Events and Activities - The city organizes various year-round ecological tourism activities, including the "Build Green China First" youth nature run, which combines competition with environmental education [3][4]. - Dongying has hosted significant events like the "5.19 China Tourism Day" and the "2025 Shandong Province Pickleball Tourism Carnival," enhancing its cultural tourism profile [7][9]. - The recent "Wenhuai River-Sea Music Festival" attracted nearly 40,000 attendees, showcasing the city's vibrant cultural scene and boosting local tourism [8][9]. Group 3: Transportation and Connectivity - The launch of the "Taishan Yellow River" tourist train enhances connectivity between Dongying and other cities, promoting regional tourism and economic development [5][6]. - This train service is part of a broader strategy to integrate Dongying into the provincial cultural tourism framework, facilitating resource sharing and consumer engagement [6][7]. Group 4: Economic Impact and Growth - From January to May, Dongying's 26 key monitored scenic spots received 4.85 million visitors, generating over 300 million yuan in revenue, reflecting a year-on-year growth of 7.26% and 8.65% respectively [4]. - The city has invested 2.1 billion yuan in 31 cultural tourism projects, enhancing its capacity to attract visitors and improve service offerings [11]. - The integration of film and television projects, such as "The Youth in the Wind," has significantly boosted local consumption, with direct spending exceeding 100 million yuan in the past year [10][11].