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经济政策一线微观察|精细养宠渐成潮流 夏日宠物经济持续升温
Xin Hua She·2025-07-31 07:03

Core Insights - The number of pets in urban China is projected to exceed 120 million by 2024, reflecting a 2.1% increase from 2023, indicating a trend towards more refined pet care practices [2] - The "Consumption Promotion Special Action Plan" issued by the Central Committee and the State Council emphasizes enhancing service supply capabilities and supporting innovation in service consumption scenarios, which is expected to benefit the pet service industry [4] - The pet service sector has seen a remarkable growth in recruitment demand, with a 72.2% increase in job postings in Q2 of this year, leading all service industries [4] - The increasing number of pet-owning families is driving rapid development in various pet-related consumption segments, including food, clothing, travel, grooming, training, education, fitness, and healthcare [6] - Industry experts suggest that to capitalize on the vast market potential of the pet economy, relevant authorities should enhance support and cultivate related industries to promote healthy development in the pet sector [6]