Core Insights - China's super-large market presents unlimited opportunities and immense potential, driven by the growing demand for a better life among its people, which fuels the upgrade of consumption quality [3][6] - The Ministry of Commerce's report on consumption during the 14th Five-Year Plan highlights four key themes: expansion, quality improvement, renewal, and openness [6][7] - The average annual growth rate of total retail sales of consumer goods reached 5.5% over the past four years, with expectations to exceed 50 trillion yuan this year [6] - The average annual growth rate of residents' service consumption expenditure was 9.6%, with its share of total consumption expenditure increasing by 3.5 percentage points to 46.1% [6] - New consumption patterns are emerging, with a shift from "whether" to "how good" in consumer demand, indicating a clear trend towards quality consumption upgrades [6][7] Consumption as Economic Driver - Consumption is identified as the "main engine" and "stabilizer" of economic growth, as well as a "barometer" of public well-being [7] - Various policies have been implemented to promote consumption and enhance people's livelihoods, indicating a strong governmental push towards consumption quality upgrades [7][8] - The per capita disposable income and per capita consumption expenditure of residents increased from 32,000 yuan and 21,000 yuan to 41,000 yuan and 28,000 yuan, respectively, over the past four years [7] Future Consumption Trends - The transition towards service consumption will be a major development direction during the 15th Five-Year Plan, driven by technological advancements and a shift in consumer preferences [8] - Improving the consumption environment is essential for enhancing consumer willingness, which involves infrastructure development, market regulation, and consumer rights protection [8] - The evolving consumption landscape presents both challenges and opportunities for businesses, emphasizing the need to adapt to new consumer demands and enhance service offerings [8]
中经评论：把握消费提质升级新趋势
Zhong Guo Jing Ji Wang·2025-07-31 08:17