Core Insights - Alibaba's 1688 platform is actively integrating AI technologies to enhance its services and support small and medium enterprises in their digital transformation efforts [1][4]. Group 1: AI Product Launches - 1688 introduced several AI products and upgrades, including the "1688 AI version" app and the free enterprise query tool "88查" [2]. - The new app focuses on various business needs, integrating five core AI functionalities: AI search, AI product selection, AI creation, AI image search, and AI company queries [2]. - "88查" is now available on PC and integrates with popular platforms like Alipay and WeChat, allowing users to quickly access factory qualifications and generate industry reports [2]. Group 2: AI Strategy and Implementation - 1688's AI exploration began two and a half years ago, with a focus on 10 core projects after initially launching over 70 [3]. - The platform's management is required to lead AI projects, emphasizing the importance of AI adoption across key positions [3]. - The AI initiatives are characterized by being free, tailored for B2B businesses, and having measurable outcomes [3]. Group 3: Business Model Transformation - AI is expected to significantly transform 1688's business model by enhancing user experience and operational efficiency [4]. - The CTO highlighted that AI unlocks user demand and improves the convenience of transactions on the platform [4]. - In the next five years, 1688 aims to evolve into a supply chain technology company, focusing on higher-value activities within the supply chain [4]. Group 4: Impact on B2B Transactions - AI is simplifying the procurement and sales processes in the B2B sector, particularly benefiting small businesses sensitive to trial-and-error costs [5]. - The platform's commercial team is focusing on the most labor-intensive areas for merchants, gradually guiding them to fully utilize AI tools [5]. - AI has already shown measurable improvements in key performance indicators, with a 20% to 30% increase in conversion and repurchase rates over the past year, projected to reach 50% to 100% by 2025 [5].
围绕AI做重投入 1688发布“1688AI版”App