Does OptimizeRx Have a Moat in the Crowded HealthTech Space?

Key Takeaways OptimizeRx (OPRX) is carving out a secure niche in the increasingly crowded HealthTech landscape, signaling a developing moat anchored in scale, data and execution. Over the previous two quarters, the company has posted double-digit top-line growth. More importantly, its strategic transition from transactional to subscription- based revenues — now accounting for 5% of 2025's projected revenues — is starting to pay dividends in visibility and margin structure. The company's core strength lies i ...