Mei Ri Jing Ji Xin Wen·2025-07-31 15:40Core Viewpoint - Alibaba's 1688 platform is undergoing a comprehensive AI transformation, aiming to enhance user experience and drive business growth through AI-driven tools and applications [2][3][6]. Group 1: AI Initiatives and Developments - 1688 launched over 70 AI projects in 2024, narrowing down to 10 core directions, and established an AI strategic promotion team to drive organizational youthfulness and practical AI applications [3]. - The newly introduced "1688 AI version" App focuses on various business needs, integrating five major AI functionalities including search, product selection, and enterprise inquiry [4][6]. - The "88查" tool, which allows users to query factory credentials and capabilities using natural language, is now available for free across multiple platforms [4][6]. Group 2: Business Goals and User Engagement - The primary short-term goals for 1688 include user retention and scale growth, with all AI products being offered for free to buyers [6][8]. - The platform aims to enhance user experience and engagement, with key performance indicators (KPIs) focused on user penetration and satisfaction [6][12]. - In the past year, AI technology has improved key metrics such as conversion rates and repurchase rates by 20% to 30%, with expectations of a 50% to 100% increase by 2025 [6][12]. Group 3: Market Position and Future Vision - 1688 is positioning itself as a digital supply chain technology company within the next 3 to 5 years, focusing on the profitability of design and financial services in the supply chain [13]. - The platform has seen a significant increase in active buyers, with a 55% year-on-year growth in 2024, and a 75% increase in buyers using the drop shipping model [12]. - The integration of AI is expected to elevate the operational efficiency of small and medium-sized businesses, potentially breaking the existing ceiling in the e-commerce sector [14].