Workflow
多地出招催“热”暑期消费市场
Shang Hai Zheng Quan Bao·2025-07-31 18:08

Group 1 - The article highlights a surge in cultural and creative consumption during the summer, with various locations focusing on enhancing visitor experiences through new projects and services [2][3] - The Shanghai Pudong Museum reported over 10,000 visitors in a single day, setting a new record since its opening, and the average daily sales in its creative store increased to more than ten times compared to the same period last year [2][3] - Many regions are experiencing a "cultural fever," with significant visitor numbers at exhibitions and museums, indicating a strong demand for both material and spiritual satisfaction [3] Group 2 - New consumption scenarios are being created through rooftop and observation deck experiences, attracting tourists and extending consumption time and space [4][5] - In Chongqing, the introduction of high-altitude entertainment and drone light shows has contributed to an average weekend foot traffic of about 50,000 visitors since July [5] - Traditional parks are innovating by incorporating interactive and immersive activities, leading to a 16% year-on-year increase in visitors at Changchun's botanical garden [6] Group 3 - The article emphasizes the importance of leveraging local characteristics and cultural elements to stimulate consumption potential and drive economic growth [6]