Guo Ji Jin Rong Bao·2025-08-01 01:21Core Insights - BYD's high-end sub-brand Yangwang has officially launched the pre-sale of its new model, the Yangwang U8L Ding Shi version, which is positioned as a "full-size luxury SUV" with a starting price of 1.3 million yuan (approximately 130,000,000 CNY) [1] Group 1: Product Features - The Yangwang U8L is based on the U8 series and incorporates two core technologies: Yisifang and Yun Nian-P [1] - The design of the U8L is inspired by traditional Chinese culture, featuring a front face design inspired by the concept of "Ding" and a 24K gold material oracle bone script logo [1] - The vehicle has undergone design modifications to align with urban luxury travel, including a simplified blackened treatment for details like the front bumper and D-pillar energy tower [1] Group 2: Pricing and Market Position - The U8L is priced higher than the U8, which offers two versions: the off-road player version and the luxury version, both starting at 1.098 million yuan (approximately 109,800,000 CNY) [1] - The U8L's pre-sale began on July 31, following its debut at the Shanghai Auto Show in April, indicating strong market interest [1]