Ge Long Hui A P P·2025-08-01 08:11Group 1 - The core viewpoint of the report indicates that Hisense Home Appliances has shown steady growth in overseas revenue, although the net profit attributable to the parent company faced short-term pressure in Q2 [1] - The company offers a diverse range of products under eight major brands, including Hisense, Rongsheng, Kelon, Hitachi, and York, catering to differentiated customer needs [1] - Hisense's brand equity and recognition continue to improve, supported by its ongoing internationalization strategy, which includes sponsorship of major global sporting events from 2016 to 2024 [1] Group 2 - The report highlights that Hisense's brand influence in international markets is expected to increase, particularly with the announcement of sponsorship for the 2025 FIFA Club World Cup [1] - As of July 31, 2025, the closing price of 25.69 yuan corresponds to price-to-earnings ratios of 10, 8, and 8 times for the next three years [1] - The report maintains an "overweight" rating for the company, indicating a positive outlook on its performance [1]