Core Viewpoint - The company, Shandong Kuntai New Materials Technology Co., Ltd., plans to invest up to 100 million RMB to establish a subsidiary in Morocco and build a production base, marking its second overseas production layout after Mexico, aimed at expanding into the European market [1][2]. Group 1: Strategic Expansion - The establishment of the Moroccan production base is intended to cultivate new growth points for the automotive carpet business and enhance the company's global collaborative supply strategy [1]. - Morocco's strategic location near Europe, along with its free trade agreement with the EU, provides favorable conditions for automotive parts manufacturing, significantly reducing shipping costs and risks associated with supply chain disruptions [1][2]. Group 2: Market Potential - The global automotive carpet market is estimated to be between 16.6 billion USD and 18.9 billion USD, with North America accounting for approximately 4.1 billion USD and Europe for about 2.4 billion USD [2]. - The planned production bases in Mexico and Morocco will target a combined market potential of 6.5 billion USD, facilitating a new pattern of coordinated development and resource optimization across major automotive markets [2]. Group 3: Financial Implications - The company's overseas sales gross margin stands at 35.05%, significantly higher than the domestic sales gross margin of 25.55%, indicating potential for improved profitability with the new production base [3]. - The establishment of localized supply chains in Europe and North America is expected to enhance delivery efficiency and provide diverse market opportunities, further strengthening the company's competitive position [3].
坤泰股份战略落子摩洛哥 面向欧洲市场打造核心供应链