Zhong Guo Jin Rong Xin Xi Wang·2025-08-01 08:54Core Viewpoint - The Industrial and Commercial Bank of China (ICBC) Guilin Branch is committed to supporting the development of the local cultural and tourism industry, leveraging Guilin's unique advantages as an international tourist destination to enhance financial support for this sector [1] Financial Support for Tourism Projects - As of June 2025, the bank has issued loans totaling 75.98 million yuan to key tourism projects, specifically aimed at ecological restoration, tourism facility construction, and landscape enhancement along scenic areas [1] - The ecological restoration efforts are intended to preserve the natural beauty of Guilin's landscape, while improved tourism facilities will enhance visitor experience and attract more tourists, thereby elevating the overall quality of tourism in Guilin [1] Expansion of Financial Services - The bank is expanding the breadth and depth of its financial services tailored to the numerous cultural and tourism enterprises in Guilin, offering personalized financial products to address financing challenges and boost operational vitality [1] - ICBC is actively exploring a "finance + culture and tourism" integration model to provide more precise financial services to tourism enterprises [1] Future Commitment - The ICBC Guilin Branch plans to continue its commitment to serving local economic development by innovating financial service models and increasing support for the cultural and tourism industry, contributing to the goal of building Guilin into a world-class tourist city [1]