助力传统服装产业 “触网腾飞”——杭州临平区平台经济1688工作站启用

Core Insights - The establishment of the 1688 Platform Economic Service Station in Linping District marks a significant step towards the digital transformation of the local garment industry [1][2] - The service station aims to provide professional e-commerce operation guidance and diversified skills training to local garment enterprises, enhancing their market competitiveness [1] - Linping District is leveraging its historical strengths in the garment industry to innovate and upgrade production and sales models through the "Platform + Industry" dual empowerment initiative [2] Group 1 - The 1688 Platform Economic Service Station integrates digital operations, market expansion, brand enhancement, and service support for local garment enterprises [1] - Local businesses, such as Hangzhou Kanong Garment Accessories Co., have benefited from the platform, achieving significant growth and market leadership [1] - The district has nearly 8,000 garment enterprises, with a total output value exceeding 20 billion yuan last year [2] Group 2 - The Linping District Market Supervision Bureau has implemented a special plan focusing on various dimensions such as "Platform + Factory" and "Live Streaming + Brand" to drive innovation in the garment industry [2] - Future plans include attracting more well-known e-commerce platforms and MCN institutions to integrate their operational capabilities with local industry characteristics [2] - The district aims to establish a collaborative protection center for intellectual property rights in the garment and home textile industry to enhance resilience and vitality [2]