Core Viewpoint - The establishment of the "China Baijiu Heritage Co-Creation Alliance" in Beijing marks a significant step towards the cultural heritage protection and global recognition of Chinese Baijiu, particularly through the synergy of the Beijing Central Axis and the historical Li Du distillery site [3][7][15]. Group 1: Cultural Heritage and Historical Significance - The Beijing Central Axis and the Li Du distillery site represent a "dual heritage dialogue," providing a natural cultural dialogue point for the application of Chinese Baijiu for heritage status [7][8]. - The transformation of the Central Axis from a royal symbol to a public space parallels the evolution of Li Du from a historical distillery to a consumer-friendly product, showcasing the living heritage value [7][8]. Group 2: Advocacy and Representation - Chinese Baijiu ambassador Liu Na emphasized the connection between Li Du and the spirit of Chinese perseverance, linking the brand to historical struggles and achievements [9]. - The president of the Jiangxi Jinxian Enterprise Chamber of Commerce expressed pride in Li Du's revival, highlighting its role in promoting Chinese culture on a national and global stage [11]. Group 3: Product Development and Quality - The launch of Li Du Gaoliang 1965 is a tribute to the spirit of perseverance, reflecting the company's commitment to quality and cultural heritage [18][20]. - The product features a unique blend of aged spirits, enhancing its flavor profile and embodying the craftsmanship that has been passed down through generations [20]. Group 4: Future Aspirations and Community Engagement - The establishment of the "China Baijiu Heritage Co-Creation Alliance" signifies a new phase of broad societal participation and innovation in the heritage application process [21]. - The event concluded with a symbolic lighting ceremony, suggesting aspirations for Chinese Baijiu to become the 61st UNESCO World Heritage site, emphasizing the collective effort to promote and preserve Chinese cultural heritage [21].
李渡酒业擎旗,中国白酒申遗共创联盟北京站成立
Qi Lu Wan Bao·2025-08-01 10:58