Xcel Brands Announces Pricing of $2.6 Million Public Offering and Concurrent Management-Led Private Placement

Core Viewpoint - Xcel Brands announced a public offering of 2,181,818 shares at $1.10 per share and a concurrent private placement of 145,147 shares at $1.36 per share, with expected gross proceeds of approximately $2.6 million [1][2]. Group 1: Offering Details - The public offering consists of 2,181,818 shares priced at $1.10 each, while the private placement involves 145,147 shares sold to insiders at $1.36, matching the closing price on July 31, 2025 [1]. - The closing of the offering is anticipated on or about August 4, 2025, pending customary closing conditions [1]. Group 2: Financial Proceeds - The combined gross proceeds from both the public offering and private placement are expected to be around $2.6 million before deducting fees and expenses [2]. - The net proceeds will be utilized for brand development, working capital, and other general corporate purposes, including settling outstanding payables [2]. Group 3: Company Overview - Xcel Brands is a media and consumer products company focused on designing, licensing, and marketing branded consumer products, including apparel and home goods [5]. - The company has generated over $5 billion in retail sales through live streaming and digital channels, with a significant social media presence reaching over 43 million followers [5]. - Xcel Brands operates with a strategy that integrates interactive television, digital live-stream shopping, and social commerce to enhance consumer engagement [5].