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Cineverse Reveals the New Voice of Moviefone
Cineverse Cineverse (US:CNVS) Prnewswireยท2025-08-01 16:00

Core Insights - Cineverse has launched a campaign to revive the Moviefone phone line, allowing fans to call 1-802-377-FILM for movie information, marking the first time the line has been active in over a decade [1][3][6] - The campaign is tied to the theatrical release of "The Toxic Avenger," premiering on August 29, 2025, featuring Peter Dinklage as the voice on the line [4][5][9] Company Overview - Cineverse is a next-generation entertainment studio that distributes content across various platforms, including theatrical, digital, and physical formats, and has a catalog of over 71,000 films, series, and podcasts [9][10] - Moviefone, celebrating its 35th anniversary, serves as a platform for fans to discover movies and series, reaching audiences through multiple channels including a new mobile app and various streaming services [11][12] Marketing Strategy - The campaign includes digital video promotions on Moviefone's website and social media, as well as ads across Cineverse's network to engage fans leading into Labor Day weekend [4][5] - The collaboration aims to evoke nostalgia while connecting with younger audiences, including Millennials, Gen Z, and Gen Alpha [12]