松江新城集团与静安置业集团在三大领域达成合作

Core Insights - The strategic cooperation between Songjiang New Town Group and Jing'an Real Estate Group focuses on three main areas: cross-regional resource integration, project collaboration, and talent exchange [1] Group 1: Strategic Cooperation - The two groups aim to deepen the cooperation mechanism of "government guidance, market operation, and social participation" to continuously introduce high-quality resources [1] - The collaboration is expected to promote the deep integration of the cultural, commercial, tourism, and sports exhibition industry chain, innovation chain, and value chain [1] Group 2: Brand and Economic Development - Representatives from well-known brands such as Hunter, Blue Bottle Coffee, and BIRKENSTOCK discussed topics like first-store economy, IP incubation, and scene innovation during the event [1] - The partnership will combine Jing'an's advantages in "first-store economy" with Songjiang's characteristics in "scene innovation" [1] Group 3: Future Vision - The two groups plan to continuously promote brand resource sharing, aiming to create a "global brand preferred destination and local culture renewal space" [1] - The collaboration is positioned to make Songjiang and Jing'an a "dual engine" for becoming a world-class consumer destination [1]