上半年全球TV出货量：LG下滑9%跌幅最大

Group 1: Market Overview - Global TV shipment volume decreased by 1.5% year-on-year in the first half of the year, totaling 90.8 million units, while shipment area increased by 2.1% to 7.22 million square meters, indicating a shift towards larger and higher-end screens [2] - The average screen size has risen to 53.7 inches, reflecting a structural change in the market towards big-screen and premium products [2] - OLED TV shipments grew by 6.7% year-on-year, reaching 2.7 million units, showcasing strong performance in a challenging market [2] Group 2: LG Electronics Performance - LG Electronics' TV business faced significant challenges, with shipments of 9.2 million units, a decline of 9% year-on-year, making it the largest drop among the top five global TV brands [2] - For Q2 2025, LG Electronics reported revenue of 20.74 trillion KRW and operating profit of 639.4 billion KRW, reflecting year-on-year declines of 4.4% and 46.6%, respectively [5] - The decline in performance was attributed to weak global market demand, increased U.S. tariffs, intensified market competition, and rising logistics costs [5] - Despite the growth in OLED TV shipments, LG Electronics has not been able to reverse the downward trend in its TV business [5][6] Group 3: Other Business Segments - LG Electronics achieved good performance in other business segments, such as Home Appliance Solutions, Vehicle Solutions, and Environmental Solutions, but the ongoing decline in TV shipments and losses in the TV business continue to exert pressure on the company [6]