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多家银行高端信用卡权益缩水
Xin Lang Cai Jing·2025-08-03 00:37

Core Viewpoint - Several banks have recently announced adjustments to high-end credit card benefits, indicating a shift in the credit card market towards a more competitive environment with increasing pressure on profitability [1] Group 1: Bank Adjustments - In July, multiple banks including China Merchants Bank, Everbright Bank, and HSBC (China) announced updates to their high-end credit card products, such as raising usage thresholds and adjusting applicable ranges [1] - Prior to these announcements, Agricultural Bank of China, Shanghai Pudong Development Bank, and Guangfa Bank also released similar notices regarding credit card benefits [1] Group 2: Market Dynamics - The credit card market is entering a phase of stock competition, characterized by a slowdown in issuance growth and rising customer acquisition costs [1] - The profitability of credit card operations has primarily relied on transaction fees and interest income, leading to a relatively singular profit model [1] Group 3: Expert Analysis - Financial expert Tian Lihui noted that the adjustments reflect banks' efforts to seek balance under pressure, highlighting the transition from magnetic stripe cards to chip cards as a technological upgrade [1] - Analyst Wang Pengbo from Botong Consulting indicated that the reduction in credit card benefits reflects significant profitability pressures within the credit card departments of banks [1]