Buy or Sell SNAP Stock Ahead of Its Results?

Group 1 - Snap is scheduled to announce its earnings on August 5, 2025, with historical trends indicating a 61% likelihood of negative one-day returns following earnings announcements, with a median decrease of -17.0% and a peak fall of -39.1% [2][3] - Analysts project Snap will report earnings of $0.02 per share and sales of $1.35 billion, compared to the previous year's earnings of $0.02 per share and sales of $1.24 billion [3] - Snap currently has a market capitalization of $16 billion and generated $5.5 billion in revenue over the past twelve months, but reported an operational loss of $648 million and a net loss of $532 million [4] Group 2 - Over the past five years, Snap has recorded 18 earnings data points, with 39% resulting in positive one-day returns, which drops to 10% when considering the last three years; the median of positive returns is 24%, while the median of negative returns is -17% [7] - The relationship between one-day, five-day, and twenty-one-day returns post-earnings can inform trading strategies, particularly if a strong correlation exists between these return periods [8] - Peer performance can influence Snap's stock response post-earnings, as market pricing may reflect peer earnings results prior to Snap's announcement [9]