成都动漫产业逆袭的“三重奏”

Core Insights - Chengdu's animation industry has transformed from a "workshop" model to a thriving sector, highlighted by the success of "Nezha: The Devil's Child" [1] - The industry's growth is characterized by three key elements: cluster development, cultural integration, and technological innovation [1][4] Group 1: Cluster Development - The cluster development in Chengdu's animation industry promotes "value symbiosis," where companies in close proximity enhance collaboration and efficiency, exemplified by the production of "Nezha 2" [1] - Government policies have fostered a complete industrial chain, enabling collective breakthroughs rather than isolated efforts [1] Group 2: Cultural Empowerment - Chengdu's rich cultural heritage, including sites like Wuhou Shrine and Sanxingdui, provides inspiration for creative works, allowing local animators to infuse their projects with regional characteristics [2] - "Nezha 2" features elements of Sichuan culture, such as the character's dialect and cultural symbols, showcasing the successful integration of local history and customs into animation [2] Group 3: Technological Innovation - The animation industry in Chengdu is leveraging technological advancements, particularly in AI, to enhance production efficiency and quality [3] - For instance, Moxing Tianhe Chengdu has successfully applied for 25 software copyrights and established an AI team to improve visual effects, completing complex scenes in "Nezha 2" within 11 months [3][4]