MicroStrategy(US:MSTR) 智通财经网·2025-08-04 06:57Core Viewpoint - Strategy (MSTR.US), previously known as MicroStrategy, has launched a perpetual preferred stock (STRC) described by Executive Chairman Michael Saylor as the company's "iPhone moment," aiming to attract yield-seeking investors with a Bitcoin-backed high-yield dividend product [1][6]. Group 1: STRC Overview - STRC is a floating-rate perpetual preferred stock designed to provide stable pricing, high yields, and convenient liquidity for yield-seeking investors with indirect Bitcoin exposure [2]. - The stock is issued at a par value of $100 with an initial annual dividend rate of 9%, and each STRC share is backed by approximately $5 worth of Bitcoin for every $1 issued [2][3]. - STRC has a higher priority in payment than other preferred stocks and common stocks but is subordinate to debt instruments [2]. Group 2: Fundraising and Dividend - Strategy raised approximately $2.5 billion by issuing 28 million shares of STRC at $90 each, with the funds intended for general corporate purposes, including increasing Bitcoin holdings [3]. - The board announced an initial monthly dividend of $0.8 per share, to be distributed to shareholders registered by August 15, 2025 [4]. Group 3: ATM Program - Strategy has initiated a new sales agreement allowing for the issuance of up to $4.2 billion in STRC through an At-The-Market (ATM) program, enabling flexible issuance based on market conditions [5]. - The company aims to maintain the issuance price within the $99-$101 range to support the $100 target trading price for STRC [5]. Group 4: Strategic Significance - Saylor views STRC as a transformative financial tool, likening it to the iPhone in its potential to redefine industry standards and address the limitations of traditional financing instruments [6][7]. - STRC aims to eliminate long-term volatility and provide a premium yield over bank accounts, with a design focused on maintaining a near par value of $100, appealing to price-sensitive investors [7].