HKR INT'L(HK:00480) Xin Lang Cai Jing·2025-08-04 07:36Core Insights - The article highlights the emergence of a new residential paradigm in Shanghai, driven by the demand for a balance between urban living and natural habitats, exemplified by the project Hong Kong Yung Yuen [1][21] - The project is strategically located in Songjiang, near the G60 Science and Technology Corridor, which has become a hub for urban elites seeking a natural lifestyle [2][12] Project Overview - Hong Kong Yung Yuen is designed as a low-density residential area surrounded by three water bodies, integrating nature with living spaces [4][12] - The architectural design features a gray color scheme that harmonizes with the surrounding environment, utilizing materials like South African diamond granite and glass to create a luxurious yet natural aesthetic [6][9] Product Features - The project includes various housing types: six-story apartments, townhouses, and stacked villas, with a low plot ratio of approximately 1.1, catering to the increasing demand for quality living spaces [10][14] - The stacked villas range from approximately 178 to 196 square meters, designed for multi-generational living with spacious layouts and private outdoor areas [14][16] Market Positioning - The project emphasizes product strength, reflecting a shift in the real estate industry from scale to quality, with a focus on functional layouts and community experiences [10][19] - The near-completion status of the project allows potential buyers to experience the actual living environment, reducing uncertainties typically associated with pre-sale properties [19] Brand Legacy - Hong Kong Yung Yuen is developed by Hong Kong Yung Group, which has a long history in high-end residential development across major cities, combining international vision with local culture [17][19] - The project aims to redefine living spaces as nurturing environments, enhancing the relationship between residents and nature [21]