Chang Sha Wan Bao·2025-08-04 08:53Core Insights - The article highlights the strong performance of China Southern Airlines (CSA) in Hunan during the summer travel peak, with significant increases in flight operations and passenger numbers [1][3]. Group 1: Flight Operations - In the first month of the summer travel season, CSA executed 2,145 inbound and outbound flights in Hunan, with over 170 additional flights, serving nearly 600,000 passengers [1][3]. - The average daily seat capacity reached 12,300, demonstrating the airline's commitment to meeting travel demand [1]. Group 2: Market Performance - The airline's domestic routes from Changsha to popular destinations like Tianjin, Xiamen, Qingdao, and Kunming achieved a passenger load factor of around 90% [3]. - International routes, including those to Tokyo and Nairobi, also showed strong performance with load factors close to 90% [3]. Group 3: Capacity and Pricing Strategy - CSA plans to increase its daily flight volume to a maximum of 146 flights in Hunan during the peak of August [3]. - To attract travelers during the expected decline in passenger flow in mid to late August, the airline is offering discounted fares on certain routes, such as Changsha to Beijing Daxing starting at 540 yuan, Changsha to Qingdao at 580 yuan, and others [3]. Group 4: Operational Efficiency - In July, the on-time performance of outbound flights from Changsha improved by 15.10% year-on-year, indicating enhanced operational efficiency [3]. Group 5: Customer Experience Initiatives - CSA has focused on improving passenger experience by dynamically increasing check-in counters and providing special services for vulnerable groups, assisting over 2,700 passengers with special needs [5]. - The airline introduced a "pet in cabin" service, successfully accommodating 9 pets traveling with their owners, and utilized 65 volunteers to enhance passenger guidance during key processes [5].