京东养车回应“震虎价”停用:再推50亿补贴,全网重奖征集新名称
Xin Lang Ke Ji·2025-08-04 10:04

Core Viewpoint - The Shanghai Intellectual Property Court has ruled that the actions of JD Auto in the "Zhenhu Price" promotional campaign constitute unfair competition, leading to a legal dispute initiated by Shanghai Lantu Information Technology Co., Ltd. [3][7] Group 1: Legal Developments - The Shanghai Intellectual Property Court has recognized that JD Auto's involvement in the "Zhenhu Price" promotion is deemed as unfair competition [3][7] - JD Auto has issued a statement to clarify the situation and mitigate any negative impact from the ruling [3][7] Group 2: Company Response and Future Plans - JD Auto expressed regret that competitors feel affected by the "Zhenhu Price," emphasizing that it is merely a name and will not deter their commitment to providing quality and affordable car maintenance services [8] - The company plans to launch a 5 billion yuan car maintenance subsidy initiative and a 365 worry-free purchase service, while also inviting the public to suggest a new name for the promotion [8][9] - JD Auto has stated that the original intent of the "Zhenhu Price" campaign was to address issues in the car maintenance market, such as lack of guarantees, price transparency, and service standards [8]

京东养车回应“震虎价”停用:再推50亿补贴,全网重奖征集新名称 - Reportify