ERDOS(SH:600295) Zhong Guo Jin Rong Xin Xi Wang·2025-08-05 06:25Core Viewpoint - The event held in Harbin on August 4, 2025, showcased Inner Mongolia's "Grassland Quality Products," highlighting the unique agricultural and livestock products from Ordos, aiming to promote regional brands and expand market reach [1][5]. Group 1: Event Overview - The "Grassland Quality Products" promotion event took place during the 2025 Entrepreneurs' Sun Island Annual Conference in Harbin, featuring a variety of agricultural and specialty products from Inner Mongolia [1]. - The event included an exhibition of local agricultural products, emphasizing the cultural and regional significance of Ordos' offerings [1][5]. Group 2: Featured Products - The exhibition showcased a range of unique products, including soft cashmere scarves, crispy Wagyu beef chips, sweet and sour grilled cheese, and rich milk tea, all available for free tasting [3]. - Ordos' "Warm City Multi-Taste" brand presented high-quality green agricultural and livestock products, such as tender and juicy Albas sheep meat and clean, additive-free imported M6 Wagyu beef [5]. Group 3: Regional Advantages - Ordos benefits from its geographical location, situated between the Yellow River and within the recognized golden production belt, providing ideal conditions for agriculture and livestock farming [5]. - The region's vast grasslands and fertile land contribute to the production of high-quality organic agricultural products, forming a solid foundation for the "Warm City Multi-Taste" brand [5]. Group 4: Brand Development Strategy - Ordos has prioritized brand building and sales service to enhance market competitiveness and increase the added value of agricultural products, thereby boosting farmers' incomes [5]. - The promotion event in Harbin is part of Ordos' broader strategy to expand its brand presence and market reach, allowing more consumers to experience the charm of its agricultural products [5][7]. Group 5: Recognition and Case Study - The event also highlighted a successful case study from Ordos, "Warm City Multi-Taste: From Highland Flavor to Typical Brand," which was recognized as a benchmark for brand development in Inner Mongolia [7].