Mei Ri Jing Ji Xin Wen·2025-08-05 11:19Core Insights - Taobao is set to launch a new membership system that integrates resources from Ele.me, Fliggy, and Hema, covering a wide range of consumer needs including shopping, food delivery, travel, and transportation [1] - The upgrade of 88VIP user benefits signifies a strategic shift for Alibaba from e-commerce to a broader consumer platform [1] Group 1 - The new membership system will provide comprehensive coverage of lifestyle services, including dining, entertainment, and daily necessities [1] - This initiative marks a significant business move as Ele.me and Fliggy are incorporated into Alibaba's Chinese e-commerce business group [1] - The launch reflects Alibaba's strategy to evolve into a major consumer platform beyond traditional e-commerce [1]