Feng Huang Wang·2025-08-05 12:02Group 1 - The core viewpoint of the article is that Meituan has launched a support plan for small and medium-sized merchants to help them achieve stable growth amid increasing competition in the restaurant industry [1] - Meituan plans to provide additional cash and subsidies to support long-term operating, high-repurchase, and well-reviewed small restaurant merchants, with an expectation to cover over 100,000 small restaurants by the end of the year [1] - Each restaurant can receive a maximum support fund of 50,000 yuan [1] Group 2 - The company will continue to expand the coverage and number of stores for the "in-store self-pickup exclusive discount" series to guide users to consume in-store, thereby driving traffic to offline dining [1] - Meituan is also optimizing marketing tools by reducing the display of "low price/discount price" and "promotion/discount" labels, encouraging restaurants to rely on quality for healthy competition [1] - Additionally, Meituan has launched AI management tools that offer functions such as store location selection, dish development, smart decoration, intelligent customer service, store operation analysis, and operational optimization, which will be made available for free to all merchants in the industry [1]