Tesla sales in Britain and Germany fall by more than 55% as China's BYD soars

Summary of Key Points Core Perspective - Tesla's new car sales have significantly declined in both the U.K. and Germany, indicating a prolonged downturn in the European market for the company [1][2]. Sales Performance - In the U.K., Tesla's new car sales fell by nearly 60% in July, totaling 987 units compared to 2,462 units in the same month last year [1]. - In Germany, Tesla's sales dropped to 1,110 units in July, representing a 55.1% decrease from July 2024. For the period of January to July, sales in Germany plummeted by 57.8% to 10,000 units [2]. Competitive Landscape - In contrast to Tesla's decline, BYD, a Chinese electric vehicle manufacturer, experienced substantial growth in both the U.K. and Germany. BYD sold 3,184 units in the U.K. in July, more than quadrupling its sales from the previous year [3]. - In Germany, BYD achieved a year-on-year sales increase of nearly 390%, highlighting its competitive advantage in the European market [3].