好想你：公司正深化“红枣+健康锁鲜食品”战略

Core Viewpoint - The company is enhancing its "red dates + health fresh food" strategy, focusing on product innovation and brand positioning in the health food sector [1] Group 1: Product Strategy - The company is upgrading traditional products based on the concept of "food as medicine" and has launched new health products such as black gold dates and eight-treasure red date tea [1] - Future focus will be on health food innovation and scenario-based marketing to drive industry upgrades [1] Group 2: Distribution Channels - The company is expanding its offline presence in high-potential channels such as Sam's Club and Yonghui, while also strengthening online penetration through platforms like Douyin and Xiaohongshu [1] - The aim is to continuously build the brand perception of "Red Date Expert, Good Idea" [1] Group 3: Value Creation - The company is committed to creating value for shareholders through its strategic initiatives and market positioning [1]