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经济日报:别让过度营销撞飞常识
Cai Jing Wang·2025-08-06 07:13

Core Viewpoint - The recent video released by a certain brand showcasing a household car colliding with an 8-ton heavy truck at a relative speed of 100 km/h has sparked significant discussion, raising concerns about the authenticity and context of such tests [1] Industry Summary - The automotive industry, particularly the electric vehicle sector, has been noted for its rapid technological advancements, often referred to as "curve overtaking" [1] - Marketing strategies in the industry have been criticized for potentially misleading representations, with a tendency towards "marketing overspeed" [1] - The advertising law explicitly prohibits false or misleading content, emphasizing the importance of truthful marketing practices that respect consumer intelligence [1]