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1瓶88元,白酒大佬开卖啤酒,产品命名“牛市”,公司股价果然“走牛”大涨
Mei Ri Jing Ji Xin Wen·2025-08-06 08:17

Group 1 - The chairman of Zhenjiu Lidou Group, Wu Xiangdong, announced the launch of a new super beer called "Bull Market" on August 8, which took three years to develop [1] - The first product, "Bull Market news," is packaged in a 375ml aluminum bottle and is priced at 88 yuan per bottle. The company plans to prioritize recruiting white liquor distributors with group buying resources to leverage its existing business customer network [4] - Following the announcement, Zhenjiu Lidou's stock price rose by 4.82% to 7.17 HKD per share, with a total market capitalization of 24.3 billion HKD [4] Group 2 - Wu Xiangdong's entry into the beer industry has been anticipated, as he is a shareholder in the craft beer brand Xinbaher, which has seen significant growth in production and sales [6] - Xinbaher beer's annual production reached 5,000 tons with sales of 190 million yuan in 2024, and the company reported a 112% year-on-year increase in orders in the first half of this year [6] - Zhenjiu Lidou's business includes various mid-to-high-end liquor products, and it operates four major liquor brands in China [7] Group 3 - Zhenjiu Lidou expects a revenue decline of 38.3% to 41.9% year-on-year for the first half of this year, projecting revenue between 2.4 billion to 2.55 billion yuan [7] - The anticipated net profit for the six months ending June 30, 2025, is expected to decrease by 23% to 24%, with adjusted net profit projected to decline by 39% to 40% [7] - The company attributes the decline to economic uncertainty and recent policies that have reduced liquor consumption, particularly in business and social settings [7]