Deadlineยท2025-08-06 11:51Core Insights - Hulu will replace the Star tile on Disney+ internationally, marking its first major international expansion following Disney's acquisition of Comcast's stake in Hulu [1][4] - Disney's streaming business showed strong performance in its latest earnings quarter, with Hulu set to become a "global general entertainment brand" [1] - A unified Disney+ and Hulu streaming app experience is expected to be available to consumers next year, enhancing technology and personalization features [2] Group 1 - Hulu has been targeted as an international brand since at least 2009, but remained U.S.-only until now [2] - The Star brand was previously used as the general entertainment tile across Latin America and Asia [3] - Disney completed the buyout of Comcast's stake in Hulu, which was part of a larger acquisition of 21st Century Fox for $71.3 billion [4] Group 2 - Hulu programming has been integrated into Disney+ in the U.S., with speculation about Hulu's future as a standalone app [5] - Disney executives described the integration of Hulu into Disney+ as a "major step forward" for creating a comprehensive entertainment package [5]