Benchmark Publishes Update Note on TNL Mediagene (NASDAQ: TNMG), Highlighting Recent Strategic Developments at the Company and Maintaining the $3.50 Price Target

Core Insights - Benchmark maintains a price target of $3.50 per share for TNL Mediagene, highlighting positive strategic developments [1] - The company is expanding its media properties into new language markets, enhancing AI-driven operations, and pushing into content commerce as key growth drivers [2] Company Developments - TNL Mediagene has launched Business Insider Taiwan and Roomie International, targeting the 1.2 billion global Mandarin-speaking audience [1] - The rollout of the Ad2 AI Agent aims to improve advertising efficiency through automated audience targeting and creative refinement [1] - Content Commerce initiatives include a crowdfunding-based marketing support service in Japan and a TikTok Shop e-commerce strategy, which are expected to enhance sales channels [1] Market Positioning - The company's initiatives are expanding its addressable market and improving operating leverage, positioning TNL Mediagene for sustainable growth [2] - A favorable foreign exchange (FX) environment is anticipated to contribute positively to the company's performance in the first half of the year [2] Recent Activities - TNL Mediagene has had a transformative first half of 2025, with new media property rollouts and strategic partnerships [4] - The company has participated in significant industry conferences and investor events, enhancing its visibility in the investor community [4] - Research coverage by Benchmark and Sidoti & Company has been initiated, which is viewed positively for elevating the company's profile [4]