荐股营销套路多 九方智投服务惹争议

Core Viewpoint - The article highlights the contrasting images of Jiufang Zhituo, a third-party investment advisory firm, where marketing claims of high success rates in stock recommendations are not substantiated by actual performance, leading to significant investor losses and a potential trust crisis in the industry [1][2][9]. Group 1: Company Performance and Investor Experience - Jiufang Zhituo's stock recommendation service has shown a high floating loss rate of 51.85%, with 56 out of 108 recommended stocks resulting in losses, indicating a success rate of only 38.89% [6][7]. - Many investors, after purchasing high-tier membership services, reported substantial losses, with some claiming losses amounting to tens of thousands of yuan despite the high fees paid for advisory services [6][8]. - The company has been criticized for selectively presenting successful cases while ignoring overall performance volatility, which misleads clients and damages trust in the advisory industry [9]. Group 2: Marketing and Advisory Practices - Jiufang Zhituo's advisors have been observed promoting stocks based on speculative claims about their connection to major companies like Huawei, without providing concrete evidence or consistent recommendations [2][4]. - The marketing strategy involves creating a funnel where potential clients are gradually engaged through free stock recommendations and promotional content, ultimately leading to upselling of premium services [5][6]. - The firm has been accused of using misleading marketing tactics, such as exaggerating past performance and downplaying risks, which could lead to regulatory scrutiny and potential legal consequences [9].