盒马X会员数三天增长翻倍

Core Insights - Hema X membership has seen a doubling in user numbers within three days of integrating into the Taobao 88VIP system, exceeding expectations [1] - The membership program offers various benefits such as discounts, exclusive coupons, and free vegetables, aimed at enhancing customer loyalty [1] - A promotional campaign allows Taobao 88VIP users to receive a 90-day trial membership for Hema X, with the initiative running until September 10 [1] Membership Program Details - Hema X membership was launched in 2018 and provides paid members with benefits like 12% off on member days and exclusive coupons [1] - Starting August 4, Taobao 88VIP users can obtain a trial membership, and they can also convert to an annual Hema membership for 88 yuan [1] - Existing Hema members are offered quick refunds to transition to the 88VIP membership at a better price, while non-88VIP members receive free upgrades and extended membership periods [1]