Zhong Guo Ji Jin Bao·2025-08-07 07:07Core Viewpoint - Li Auto is facing a wave of negative and misleading information targeting its car owners, prompting the company's legal department to take action to protect its users and brand reputation [2][5][9]. Group 1: Company Response - Li Auto's legal department has received multiple reports from car owners about a surge of negative comments on various online platforms, which they believe are part of an organized attack [2][5]. - The company is gathering evidence and plans to pursue legal actions, including platform complaints, civil lawsuits, and criminal reports, to hold responsible parties accountable [5][9]. - A significant amount of negative content was identified, with 45 similar videos posted on a single platform within a short time frame on August 3, indicating a coordinated effort [6][9]. Group 2: Nature of the Attack - The negative information is characterized by high frequency and content similarity, suggesting organized illegal activities against Li Auto and its users [6][9]. - Evidence of a paid scheme to discredit Li Auto was revealed, where individuals were incentivized to document and report on the alleged misconduct of Li Auto car owners, including improper parking and driving behaviors [12][9]. Group 3: Industry Reaction - NIO's assistant vice president expressed strong disapproval of the indiscriminate targeting of Li Auto car owners, advocating for a legal resolution to the issue [13].