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【环球财经】文莱初级资源与旅游部长:正在重点开发探险旅游、水肺潜水等特色旅游产品
Xin Hua Cai Jing·2025-08-07 15:56

Core Insights - Brunei's tourism sector is focusing on developing adventure tourism, golf tourism, and scuba diving as key products [1] - The tourism industry is recognized as a vital component of Brunei's economic development, with multiple strategic initiatives being implemented to promote growth [1] - Collaboration among various stakeholders, including government departments, travel agencies, event planning companies, and hotels, is being emphasized to enhance service quality in the tourism sector [1] Industry Development Strategies - Brunei is actively participating in international tourism expos and business forums to promote its tourism offerings [1] - Social media influencers are being utilized for international promotional activities to attract more visitors [1] - The development of high-standard tourism packages is underway to improve the quality of tour guide services, hotel management, and dining experiences [1] Environmental and Economic Goals - The tropical rainforest eco-tourism project is being developed to achieve a balance between economic benefits and environmental protection [1] - Brunei's location in Southeast Asia, with its rich biodiversity and ancient rainforest reserves, positions it as a unique destination for eco-tourism [1] - The government is committed to diversifying the economy, with tourism being a key focus area for future growth [1]