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智界汽车开启独立运作,华为主导下能否破局新生?
Nan Fang Du Shi Bao·2025-08-08 01:49

Core Viewpoint - The article discusses the strategic upgrade of Zhijie Automotive, marking its transition into the "2.0 phase" with a focus on independent operations and enhanced collaboration with partners like Chery and Huawei [1][3]. Group 1: Strategic Upgrades - Zhijie Automotive plans to invest over 10 billion yuan in R&D and expand its team to 5,000 members to strengthen its core technology barriers [3]. - The establishment of Zhijie New Energy Company aims to achieve integrated operations in production, sales, and service, optimizing management and user services [3]. - Multiple new products are planned to expand the product matrix, injecting new momentum for brand growth [3]. Group 2: Collaboration Dynamics - The partnership between Zhijie, Chery, and Huawei is evolving, with Huawei taking a leading role in management and strategy while Chery focuses on manufacturing and system coordination [3][4]. - Past challenges included supply chain issues and internal coordination problems, leading to delays in the delivery of the Zhijie S7 [4][6]. - Chery has prioritized Zhijie as a "first strategic project" to enhance collaboration efficiency [4]. Group 3: Market Challenges - The competitive landscape in the smart electric vehicle industry is intensifying, with numerous brands planning new releases and accelerating technological innovations by 2025 [4][6]. - Despite impressive sales growth, Zhijie faces significant challenges in establishing a foothold against leading brands [6]. - The industry is shifting from "who can produce" to "who can survive," highlighting the urgency for Zhijie to leverage Huawei's technological advantages and brand influence [6].