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游戏产业正在成为数字技术、文化传播、产业协同融合发展的重要引擎
Mei Ri Jing Ji Xin Wen·2025-08-08 02:58

Group 1 - The Chinese gaming industry achieved a sales revenue of 168 billion yuan in the first half of 2025, marking a year-on-year growth of 14.08%, with a user base reaching 679 million, both setting historical highs [1] - Chinese gaming companies generated actual sales revenue of 9.501 billion USD in overseas markets during the first half of 2025, reflecting a year-on-year increase of 11.07%, driven by long-term product revenue and new releases in 2024 [1] - The gaming industry is evolving from entertainment consumption to becoming a strategic high ground for technological innovation and cultural dissemination, supported by emerging technologies like AI and virtual reality [1] Group 2 - The media and gaming sectors are showing signs of fundamental improvement, with a focus on product cycles and performance in the gaming segment, while the media side is observing growth in advertising spending due to economic recovery [2] - The recent ChinaJoy exhibition attracted 743 participating companies, with foreign investment accounting for 31.8%, indicating a high level of industry interest [2] - Significant advancements in AI technology are being noted, with products like Grok's video generation feature and Kimi K2's enhanced output speed contributing to industry innovation [2]