普及金融知识万里行｜金融宣教多元发力，厦门国际银行笃力守护百姓“钱袋子”

Core Viewpoint - Xiamen International Bank actively promotes financial knowledge and consumer rights protection, aligning with national policies and initiatives to enhance public financial literacy and safeguard citizens' financial interests [1][18]. Group 1: Financial Education Initiatives - The bank has implemented various activities such as "2025 Banking Industry Financial Knowledge Popularization Campaign" and "Illegal Financial Activity Prevention Month" to create a robust financial safety net for the public [1]. - At the "Protecting the Wallet, Ensuring a Happy Home" event, staff utilized an interactive approach to educate the public on risk identification, attracting significant community participation [2]. - In Nanping, the bank distributed promotional materials and conducted case analyses to raise awareness about illegal fundraising and enhance consumer financial literacy [4]. Group 2: Community Engagement and Outreach - The Zhuhai branch collaborated with multiple financial institutions to establish a "Financial Safety Promotion Matrix," focusing on illegal fundraising, telecom fraud, and financial traps through interactive sessions [6]. - A unique "Financial Protection Walk" event in Longyan combined health activities with financial education, effectively raising awareness about the dangers of illegal fundraising [8]. - The bank's community outreach included setting up a "Financial Consumer Protection Station" in Hezu Community, where staff engaged residents through fun activities and educational materials to promote financial knowledge [9]. Group 3: Ongoing Commitment to Financial Literacy - Xiamen International Bank plans to maintain its responsibility for financial education, aiming to institutionalize the promotion of financial knowledge and prevention of illegal financial activities [18]. - The bank intends to utilize diverse channels and rich educational formats to enhance public financial literacy, ensuring that financial knowledge reaches every household [18].