Core Insights - Xi'an Hengfeng Beverage Co., Ltd. has received approval for its new beverage production base project in Xi'an, with a total investment of 1 billion RMB [1] - The project will include one high-speed water production line, two milk production lines, and one sterile production line, along with related logistics facilities [1][2] - The strategic intent behind the project is to create a comprehensive production base that can serve a wide range of beverage categories, enhancing market penetration and reducing logistics costs [2] Company Overview - Xi'an Hengfeng Beverage Co., Ltd. was established in 2017 and is a member of Hangzhou Wahaha Very Cola Beverage Co., Ltd., with a registered capital of 45 million USD [1] - The company is primarily engaged in wholesale and is located in Xi'an, Shaanxi Province [1] - The ownership structure includes Hongsheng Beverage Group Co., Ltd. holding 90% and Hengfeng Trading Co., Ltd. holding 10%, with Zong Fuli as the executive director [1] Project Details - The new production base will cover a total construction area of approximately 80,878.89 square meters, including production workshops, warehouses, and administrative buildings [1] - The project is designed to accommodate future capacity expansion with two additional production lines reserved [2] - The strategic location in Xi'an is expected to facilitate access to the northwest and central consumer markets, thereby enhancing the supply chain network [2] Industry Context - The Xi'an Economic Development Zone has attracted numerous well-known food and beverage companies, contributing to an annual output value nearing 10 billion RMB [2] - Wahaha Group's investment in Xi'an marks its first project in the city, indicating a strategic move to strengthen its market position [2] - The recent closure of 18 production lines across various locations by Wahaha highlights a shift in operational strategy, focusing on consolidating production capabilities [2]
宗馥莉大手笔!投资10亿元建新基地,主要生产纯净水、茶饮料、咖啡、果汁、含乳饮品等
Mei Ri Jing Ji Xin Wen·2025-08-08 08:45